USA Today reports that Blockbuster signs deal to be exclusive renter for Weinsteins. The agreement gives Blockbuster a four-year exclusive on rentals of films by the Weinsteins. (Thereby giving Blockbuster a leg up on Netflix.)
“Their concentration of stores and online footprint is too appealing not to be part of,” said Harvey Weinstein.
Like Blockbuster wouldn’t carry their films without an exclusive contract. I’m a happy Netflix customer, and now I’m even less inclined to consider using Blockbuster. From the consumer point of view, this is a very negative business model, and I hope it blows up in their faces.